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Rosanna Smith, associate professor of marketing, looks at the balance between looking one’s best and being authentic in this episode of Research Reverb.
AI-enhanced photos have been responsible in part for the resurgence of self-consciousness about looking your best. And the marketplace has stepped in with some old and some new products to help attain that perfect figure and look. But on the flip side, as we are trying to look our best is the fear that we will appear as though we are trying too hard. In this episode of Research Reverb, Professor Rosanna Smith looks at the balance between looking one’s best and being authentic.
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